High-end home furnishings retailer Ben Soleimani hired the MONA team to spearhead his search for a Manhattan flagship. Soleimani, who specializes in antique rugs and luxury furniture, had an existing location in West Hollywood, CA. After an extended search that was greatly complicated by the COVID-19 pandemic, MONA’s efforts paid off when Soleimani leased Tourneau’s former retail space at 601 Madison Avenue. The deal received extensive publicity since it was Soleimani’s first East Coast location and because it was one of the highest profile Madison Avenue deals of 2021. The Manhattan location of Ben Soleimani is now open.
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